The Store Home page on the Public view displays product categories and featured products. The arrangement of the featured products and product categories are setup on the Orders Setup page (System Setup > Set up commerce web components > Store home > Orders Setup).
■ Product Categories – You can arrange the products in categories using this setup page by creating categories and linking the products to categories. Product categories help the public user to browse the products quickly in an organized format.
■ Products – Linking products with categories places them in separate categories on the Store Home page in the Public view.
■ Featured Products – Featured products under the Store Home category appear on the Store Home page when it is first displayed. The Featured Product icon is the yellow star under FP column. Clicking on the icon turns it gold and changes it's status to featured product.
Note: The products under the Store Home column are a special category of featured products. The Store Home category is created and named by default. Designating products as featured products under this category gives them prominence by placing the products on the Store Home page in the Public view. Products under this category must be set as featured products using the Featured product icon on the Order Setup window, otherwise they will not appear on the Store Home page in the Public view.

Featured product icon on the Orders Setup page

Store Home page with Featured Product